Administration and customer services

How to become a survey interviewer

Official title: Survey interviewer

Also called: Interviewer, Poll interviewer, Field interviewer, Market researcher

Survey interviewers ask people questions over the phone, in person or online. They may use the collected information for market research, census data, medical studies and other purposes.

Main tasks

Ask people survey questions
Collect information from survey participants
Record survey answers
Check survey data for mistakes
Enter survey information into databases
Organise survey data and records
Answer phone calls for surveys
Code survey information for analysis

How to become one

You learn on the job to become a survey interviewer. You usually don’t need specific NCEA levels for this job. Other requirements: experience in similar work; a driver licence.

See the full Tahatū profile

Pay · Past change · AI and this job

Median pay: $54,000 a year, a TEC estimate before tax.
Upper: $106,000 a year
TEC shows pay for this job by the hour: median $25.96 an hour.
TEC's pay figures are estimates only. TEC says they must not be used to set pay, in pay negotiations or in visa applications.
Change in the number of people doing this job between the 2018 and 2023 Censuses: Strong increase (TEC). This is past change, not a forecast.
People employed in the group Survey Interviewers: 1,041 at the 2018 Census and 2,235 at the 2023 Census (+114.7%). Past change, not a forecast.
Generative AI could change many tasks in this job, which usually reshapes the work more than it replaces it, by the ILO's global estimate.

Who does this work

About 1,500 people did this job at the 2023 Census (TEC).
In the group Survey Interviewers, 58% of workers are female (sex at birth, 2023 Census).
Where people in the group Survey Interviewers work (2023 Census): Auckland 30.3%, Waikato 11%, and Canterbury 10.6%.

Questions people ask

How do I become a survey interviewer?

You learn on the job to become a survey interviewer. You usually don’t need specific NCEA levels for this job. Other requirements: experience in similar work; a driver licence.

How much does a survey interviewer earn in New Zealand?

The Tertiary Education Commission estimates median pay at $54,000 a year, before tax.

Has the number of people working as a survey interviewer grown in New Zealand?

It has grown strongly: TEC records a strong increase in the number of people doing this job between the 2018 and 2023 Censuses. This is past change, not a forecast.

Will AI change the work of a survey interviewer?

Generative AI could change many tasks in this job, which usually reshapes the work more than it replaces it, by the ILO's global estimate.

Sources

Tertiary Education Commission (Tahatu Career Navigator): Tahatu career ideas: descriptions, tasks, pay estimates, people employed, employment change 2018 to 2023, entry requirements, registration, interest scores (Site scrape 2026-10 (816 career ideas, sitemap lastmod 2026-10-01)), CC BY 4.0, retrieved 4 October 2026
Stats NZ (via Figure.NZ): Census totals by topic for individuals 2013, 2018, 2023 (CEN23_TBT_004): employed by occupation, ANZSCO V1.3, summed to unit group (2023 Census (CEN23_TBT_004)), CC BY 4.0 (Stats NZ), CC BY 3.0 NZ (Figure.NZ), retrieved 4 October 2026
Stats NZ (via Figure.NZ): Census 2023: employed by regional council, occupation (ANZSCO V1.3 unit group) and sex at birth (2023 Census), CC BY 4.0 (Stats NZ), CC BY 3.0 NZ (Figure.NZ), retrieved 4 October 2026
International Labour Organization, Generative AI and Jobs: A Refined Global Index of Occupational Exposure (ILO Working Paper 140, Gmyrek et al.) (ILO Working Paper 140, May 2025, Annex Table A1), CC BY 4.0, retrieved 4 October 2026

This content is sourced from the Tertiary Education Commission through the Tahatū Career Navigator website (www.tahatu.govt.nz) and used under the CC BY 4.0 licence. All or some of the information has been modified by Peernovo. TEC has not approved, endorsed or tested these modifications. TEC will not be held accountable for any errors within this content.

Qualification information from NZQA, used under CC BY 3.0 NZ.

This work is based on/includes Stats NZ's data which are licensed by Stats NZ for reuse under the Creative Commons Attribution 4.0 International licence. Census data via Figure.NZ.

Includes information from O*NET OnLine by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under the CC BY 4.0 license. O*NET is a trademark of USDOL/ETA. USDOL/ETA has not approved, endorsed, or tested these modifications.

Sources: Tertiary Education Commission, Tahatū Career Navigator (career ideas, pay estimates, entry requirements and study options, CC BY 4.0, modified by Peernovo); Stats NZ, 2023 Census (via Figure.NZ) and the National Occupation List (CC BY 4.0); NZQA qualification information (CC BY 3.0 NZ); O*NET interest scores (CC BY 4.0); ILO global generative AI exposure index (CC BY 4.0). Links between career ideas and ANZSCO groups, degree fields and broad job groups are Peernovo's.

These results are not official statistics. They have been created for research purposes from the Integrated Data Infrastructure (IDI), which is carefully managed by Stats NZ.

Graduate outcomes: these results are not official statistics. They have been created for research purposes from the Integrated Data Infrastructure (IDI), which is carefully managed by Stats NZ.

Updated 4 October 2026