How to become a Public Relations Professional
Official title: Public Relations Professionals
Plans and evaluates how a business or organisation communicates and promotes itself to raise its profile and reputation.
Main tasks
- Plan publicity strategies and organise seminars, entertainment, competitions and social events to build the organisation's reputation and profile
- Advise the organisation on public relations activities such as issuing timely press releases about its strategies and plans
- Arrange publicity interviews for the organisation
Ways in
- University department: Communications & Media degrees, Offered by 68 universities in Taiwan
Pay · Outlook · AI and this job
- Average pay: NT$823,000 a year
- Demand for Business and administration jobs is projected at about 1,465,000 in 2024 and about 1,502,000 in 2030. (+2.5%)
- Generative AI could change some tasks in this job, by the ILO's global estimate.
Related jobs
- Advertising and Marketing Professionals
- Information and Communications Technology Sales Professionals
- Medical and Other Technical Sales Professionals
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Questions people ask
How do I become a Public Relations Professional?
Ways in include: Communications & Media degrees.
How much does a Public Relations Professional earn in Taiwan?
Average pay is NT$823,000 a year (Ministry of Labor, Department of Statistics).
Is a Public Relations Professional a growing career in Taiwan?
Demand for this job family is projected to change 2.5% from 2024 to 2030 (National Development Council).
Will AI change the work of a Public Relations Professional?
Generative AI could change some tasks in this job, by the ILO's global estimate.
Sources
- Ministry of Labor, Department of Statistics: Occupational Wage Survey (職類別薪資調查) (2025 survey (July 2025 monthly, 2024 annual), released 2026-05-29), Open Government Data License, version 1.0, retrieved 4 October 2026
- National Development Council: Final manpower demand projections by occupation (職業別最終人力需求推估) (2025 to 2030 (base 2024), 13 job families), CC BY 4.0, retrieved 4 October 2026
- International Labour Organization, Generative AI and Jobs: A Refined Global Index of Occupational Exposure (ILO Working Paper 140, Gmyrek et al.) (ILO Working Paper 140, May 2025, Annex Table A1), CC BY 4.0, retrieved 4 October 2026
Updated 4 October 2026