How to become a Sales Engineer
Official title: Sales Engineers
Also called: Business Development Engineer, Inside Sales Engineer, Product Sales Engineer, Sales Applications Engineer, Sales Engineer, Technical Marketing Engineer, Technical Sales Engineer
Sell business goods or services, the selling of which requires a technical background equivalent to a baccalaureate degree in engineering.
Main tasks
- Develop, present, or respond to proposals for specific customer requirements, including request for proposal responses and industry-specific solutions.
- Collaborate with sales teams to understand customer requirements, to promote the sale of company products, and to provide sales support.
- Create sales or service contracts for products or services.
- Visit prospective buyers at commercial, industrial, or other establishments to show samples or catalogs, and to inform them about product pricing, availability, and advantages.
- Keep informed on industry news and trends, products, services, competitors, relevant information about legacy, existing, and emerging technologies, and the latest product-line developments.
- Identify resale opportunities and support them to achieve sales plans.
- Confer with customers and engineers to assess equipment needs and to determine system requirements.
- Plan and modify product configurations to meet customer needs.
How to become one
To enter the occupation, sales engineers typically need a bachelor's degree in engineering or a related field. Sales engineers combine technical knowledge of the products or services they are selling with strong interpersonal skills.
Typical education to start: Bachelor's degree
Read the full guide from the U.S. Bureau of Labor Statistics
Ways in
- College: Engineering degrees, Offered by 36 universities in the US
Pay · Outlook · AI and this job
- Median pay: $124,900 a year The middle half earn $92,890 to $161,230.
- About 51,600 people work in this job now, and about 53,000 are projected by 2035. (+2.8%)
- People already use generative AI for a good share of this work, which usually changes the job more than it replaces it. Microsoft Research rates its AI applicability as high.
Related jobs
- Demonstrators and Product Promoters
- Models
- Real Estate Brokers
- Real Estate Sales Agents
- Telemarketers
- Door-to-Door Sales Workers, News and Street Vendors, and Related Workers
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Questions people ask
How do I become a Sales Engineer?
To enter the occupation, sales engineers typically need a bachelor's degree in engineering or a related field. Sales engineers combine technical knowledge of the products or services they are selling with strong interpersonal skills.
How much does a Sales Engineer earn in the US?
Median full-time pay is $124,900 a year (U.S. Bureau of Labor Statistics). The middle half earn $92,890 to $161,230.
Is a Sales Engineer a growing career in the US?
Yes. Employment is projected to grow 3% by 2035, from about 51,600 to about 53,000 people (U.S. Bureau of Labor Statistics).
Do you need a degree to become a Sales Engineer?
Usually. 74% of people in this job hold a bachelor's degree or higher.
Will AI change the work of a Sales Engineer?
People already use generative AI for a good share of this work, which usually changes the job more than it replaces it. Microsoft Research rates its AI applicability as high.
Sources
- Microsoft Research: Working with AI: AI applicability by occupation (2025-12-22 (built on O*NET 29.0)), CC BY 4.0, retrieved 2026-10-03
- U.S. Bureau of Labor Statistics: Employment Projections (2025-35 (released 2026-08-27)), Public domain (BLS), retrieved 2026-10-03
- U.S. Bureau of Labor Statistics: Occupational Outlook Handbook (2025-35 edition (published 2026-08-27)), Public domain (BLS); photographs excluded, retrieved 2026-10-03
- U.S. Bureau of Labor Statistics: Occupational Employment and Wage Statistics (May 2025), Public domain (BLS), retrieved 2026-10-03
Updated 2026-10-03
This page includes information from the O*NET 31.0 Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA). Used under the CC BY 4.0 license. O*NET is a trademark of USDOL/ETA.
