How to become a Real Estate Agency Principal

Also called: Real Estate Agency Licensee

Manages the overall activities of a real estate agency.

Main tasks

• Develops and implements business strategies, budgets, policies and procedures for the agency
• Oversees day-to-day operations, including property sales, leasing and property management
• Manages and supervises Real Estate Agents and support staff
• Establishes and maintains client relationships, including property owners, buyers and tenants
• Sets sales targets and monitors performance
• Prepares and presents reports to stakeholders, including property owners and governing bodies
• Negotiates and finalises contracts and agreements with clients and other parties

Ways in

• TAFE and VET: Diploma of Property (Agency Management) (CPP51122); Advanced Diploma of Conveyancing (BSB60220); Certificate III in Real Estate Practice (CPP31519); Certificate IV in Real Estate Practice (CPP41419); Diploma of Finance and Mortgage Broking Management (FNS50322)
• Licence or registration: Registration or licensing is required.

Pay · Outlook · AI and this job

• Typical full-time pay: $78,208 a year
• About 114,400 people work in this job group now, and about 130,600 are projected by 2035. (+14.2%)
• AI is likely to change parts of this job. Jobs and Skills Australia rates its automation exposure as medium.

Related jobs

• Financial Institution Manager
• Office Manager
• Payroll Manager
• Health Practice Manager
• Legal Practice Manager
• Veterinary Practice Manager

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Questions people ask

How do I become a Real Estate Agency Principal?

Ways in include: Diploma of Property (Agency Management); Advanced Diploma of Conveyancing.

How much does a Real Estate Agency Principal earn in Australia?

Median full-time pay is $78,208 a year (Jobs and Skills Australia).

Is a Real Estate Agency Principal a growing career in Australia?

Yes. Employment is projected to grow 14% by 2035, from about 114,400 to about 130,600 people (Jobs and Skills Australia).

Do you need a degree to become a Real Estate Agency Principal?

Not always. 33% of people in this job hold a bachelor's degree or higher. Ways in include: Diploma of Property (Agency Management); Advanced Diploma of Conveyancing.

Will AI change the work of a Real Estate Agency Principal?

AI is likely to change parts of this job. Jobs and Skills Australia rates its automation exposure as medium.

Sources

• Jobs and Skills Australia: Occupation data (ANZSCO), from ABS Labour Force and Census (February 2026), CC BY 4.0, retrieved 2026-10-04
• Jobs and Skills Australia: Generative AI Capacity Study, interactive table data (September 2025), CC BY 4.0, retrieved 2026-10-04
• Jobs and Skills Australia: Employment Projections (Victoria University) (May 2025 to May 2035), CC BY 4.0, retrieved 2026-10-04
• Australian Taxation Office: Taxation Statistics, Individuals Table 15A (2023-24), CC BY 2.5 AU, retrieved 2026-10-04

Updated 2026-10-04